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	<title>Planet Marc</title>
	<link rel="self" href="http://planet.marcomorain.com/atom.xml"/>
	<link href="http://planet.marcomorain.com/"/>
	<id>http://planet.marcomorain.com/atom.xml</id>
	<updated>2012-02-05T20:31:06+00:00</updated>
	<generator uri="http://www.planetplanet.org/">Planet/2.0 +http://www.planetplanet.org</generator>

	<entry xml:lang="en">
		<title type="html">Wrong Superhero</title>
		<link href="http://xkcd.com/1012/"/>
		<id>http://xkcd.com/1012/</id>
		<updated>2012-02-03T05:00:00+00:00</updated>
		<content type="html">&lt;img src=&quot;http://imgs.xkcd.com/comics/wrong_superhero.png&quot; title=&quot;Hi! Someone call for me? I'm a superhero who specializes in the study of God's creation of Man in the Book of Genesi-- HOLY SHIT A GIANT BUG!&quot; alt=&quot;Hi! Someone call for me? I'm a superhero who specializes in the study of God's creation of Man in the Book of Genesi-- HOLY SHIT A GIANT BUG!&quot; /&gt;</content>
		<author>
			<name>xkcd</name>
			<uri>http://xkcd.com/</uri>
		</author>
		<source>
			<title type="html">xkcd.com</title>
			<subtitle type="html">xkcd.com: A webcomic of romance and math humor.</subtitle>
			<link rel="self" href="http://xkcd.com/rss.xml"/>
			<id>http://xkcd.com/rss.xml</id>
			<updated>2012-02-03T06:31:02+00:00</updated>
		</source>
	</entry>

	<entry xml:lang="en">
		<title type="html">Baby Names</title>
		<link href="http://xkcd.com/1011/"/>
		<id>http://xkcd.com/1011/</id>
		<updated>2012-02-01T05:00:00+00:00</updated>
		<content type="html">&lt;img src=&quot;http://imgs.xkcd.com/comics/baby_names.png&quot; title=&quot;I've been trying for a couple years now but I haven't been able to come up with a name dumber than 'Renesmee'.&quot; alt=&quot;I've been trying for a couple years now but I haven't been able to come up with a name dumber than 'Renesmee'.&quot; /&gt;</content>
		<author>
			<name>xkcd</name>
			<uri>http://xkcd.com/</uri>
		</author>
		<source>
			<title type="html">xkcd.com</title>
			<subtitle type="html">xkcd.com: A webcomic of romance and math humor.</subtitle>
			<link rel="self" href="http://xkcd.com/rss.xml"/>
			<id>http://xkcd.com/rss.xml</id>
			<updated>2012-02-03T06:31:02+00:00</updated>
		</source>
	</entry>

	<entry>
		<title type="html">Specialized Turbo Pro Review</title>
		<link href="http://feedproxy.google.com/~r/RyanSherlocksBlog/~3/QxVYLYkLypM/specialized-turbo-pro-review.html"/>
		<id>tag:blogger.com,1999:blog-10459201.post-5704873501841146566</id>
		<updated>2012-01-31T20:27:47+00:00</updated>
		<content type="html">&lt;br /&gt;
&lt;div&gt;
Tires, or more correctly in this case,
training tires are a funny thing. Everyone has their preference built
up on price, longevity, feel, grippiness and the most important
factor – how many punctures did you get on them. Some people swear
by a certain brand that others despise with a passion.&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;div&gt;
Me, over the last few years I have been
pretty devoted to using the Continental GP4000s tires on my training wheels (I have no tire
relationships on the road bike so I'm buying them) – I have found
that they grip well, are reasonably comfortable and last for ages.
The negative thing about them is that they feel pretty sluggish (and
rolling resistance tests back this up) and cost a lot.&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;div&gt;
So there I was, in California to train
and my rear GP4000s gives up the ghost... What to do – I go to the
bike shop and see that the GP4000s are $80... EACH! Hmmm – maybe it
is time to try something different.&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;div&gt;
Mel and I have had a long term good
relationship with Specialized (although no tires) so, remembering
about some &lt;a href=&quot;http://www.bikeradar.com/gear/category/components/tyres/road/product/review-specialized-turbo-pro-tyre-11-44708/&quot;&gt;good reviews I noticed recently&lt;/a&gt;, I picked up a &lt;a href=&quot;http://www.specialized.com/us/en/bc/SBCEqProduct.jsp?spid=57652&quot;&gt;SpecializedTurbo Pro&lt;/a&gt; for $55.&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;div&gt;
Speicalized had originally started out
making tires and apparently they were great. Unfortunately, they lost
focus for many years and were making road tires I wouldn't put on a
commute bike. Fortunately though, this all changed a couple of years
ago and the new Turbo Pro is part of that new generation. They are
light, resistant to puncturing, roll well and have a few different
versions at different price points. I went with the Pro rather than
the S-Works because they apparently wear better. Mel has a pair of
Turbo Elites now too (even cheaper), but it is too early for feedback.&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;div&gt;
So I threw it on and straight away I
noticed that it rolled better than the GP4000s (which isn't hard to
do) – the proof would be how long it would last...&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;div class=&quot;separator&quot;&gt;
&lt;a href=&quot;http://1.bp.blogspot.com/-MqBXA28Lwiw/TyU16lMsWGI/AAAAAAAAK0U/2jpOerR1SdY/s1600/IMG_0972.JPG&quot;&gt;&lt;img border=&quot;0&quot; height=&quot;239&quot; src=&quot;http://1.bp.blogspot.com/-MqBXA28Lwiw/TyU16lMsWGI/AAAAAAAAK0U/2jpOerR1SdY/s320/IMG_0972.JPG&quot; width=&quot;320&quot; /&gt;&lt;/a&gt;&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;div&gt;
So, I now also have a Turbo Pro on the
front of my bike and the rear tire is still running strong. I have
put 6,500km on it since the end of November split across dry roads in
the US, a month of riding in Ireland on its rough roads and crap
weather and now in Spain on a mixture of roads and conditions. At
this point – the tire is 'squaring' off and there are numerous
small cuts (mostly acquired in Ireland) but still no puncture (I know
– I'm cursing myself). They still roll well and are comfortable.
I'm 73kg and am pretty light on equipment but that is still an
excellent figure. So basically, I'm giving them a thumbs up.&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;div&gt;
My request now is that Specialized
bring out a 25mm version for me to use – 25 is the new 23... I'll try the S-Works version of the tire next - apparently it rolls and grips better but lasts about half the time - maybe perfect for the front?&lt;/div&gt;&lt;div class=&quot;blogger-post-footer&quot;&gt;&lt;img width=&quot;1&quot; height=&quot;1&quot; src=&quot;https://blogger.googleusercontent.com/tracker/10459201-5704873501841146566?l=ryansherlock.blogspot.com&quot; alt=&quot;&quot; /&gt;&lt;/div&gt;</content>
		<author>
			<name>Ryan Sherlock</name>
			<email>noreply@blogger.com</email>
			<uri>http://ryansherlock.blogspot.com/</uri>
		</author>
		<source>
			<title type="html">Ryan Sherlock's Blog</title>
			<subtitle type="html">Racing, Cycling, Traveling and all that...</subtitle>
			<link rel="self" href="http://ryansherlock.blogspot.com/feeds/posts/default?alt=rss"/>
			<id>tag:blogger.com,1999:blog-10459201</id>
			<updated>2012-02-04T21:01:06+00:00</updated>
		</source>
	</entry>

	<entry xml:lang="en">
		<title type="html">Etymology-Man</title>
		<link href="http://xkcd.com/1010/"/>
		<id>http://xkcd.com/1010/</id>
		<updated>2012-01-30T05:00:00+00:00</updated>
		<content type="html">&lt;img src=&quot;http://imgs.xkcd.com/comics/etymology_man.png&quot; title=&quot;'I can't believe I'm saying this, but I wish Aquaman were here instead--HE'D be able to help.'&quot; alt=&quot;'I can't believe I'm saying this, but I wish Aquaman were here instead--HE'D be able to help.'&quot; /&gt;</content>
		<author>
			<name>xkcd</name>
			<uri>http://xkcd.com/</uri>
		</author>
		<source>
			<title type="html">xkcd.com</title>
			<subtitle type="html">xkcd.com: A webcomic of romance and math humor.</subtitle>
			<link rel="self" href="http://xkcd.com/rss.xml"/>
			<id>http://xkcd.com/rss.xml</id>
			<updated>2012-02-03T06:31:02+00:00</updated>
		</source>
	</entry>

	<entry xml:lang="en">
		<title type="html">Sigh</title>
		<link href="http://xkcd.com/1009/"/>
		<id>http://xkcd.com/1009/</id>
		<updated>2012-01-27T05:00:00+00:00</updated>
		<content type="html">&lt;img src=&quot;http://imgs.xkcd.com/comics/sigh.png&quot; title=&quot;If you're annoying enough, you can get them to respond with an involuntary second sigh and get a rhythm going.&quot; alt=&quot;If you're annoying enough, you can get them to respond with an involuntary second sigh and get a rhythm going.&quot; /&gt;</content>
		<author>
			<name>xkcd</name>
			<uri>http://xkcd.com/</uri>
		</author>
		<source>
			<title type="html">xkcd.com</title>
			<subtitle type="html">xkcd.com: A webcomic of romance and math humor.</subtitle>
			<link rel="self" href="http://xkcd.com/rss.xml"/>
			<id>http://xkcd.com/rss.xml</id>
			<updated>2012-02-03T06:31:02+00:00</updated>
		</source>
	</entry>

	<entry xml:lang="en">
		<title type="html">Irish Results of 2012 Edelman Trust Barometer</title>
		<link href="http://www.pkellypr.com/blog/2012/01/irish-results-of-2012-edelman-trust-barometer/"/>
		<id>http://www.pkellypr.com/blog/?p=1360</id>
		<updated>2012-01-26T09:29:27+00:00</updated>
		<content type="html">&lt;p&gt;We announced the Irish findings of the 2012 Edelman Trust Barometer this morning.  The deck is available to view below.  Some interesting findings as usual this year, an overview of the key results &lt;a href=&quot;http://www.edelman.ie/index.php/insights/trust-barometer/&quot;&gt;can be found here&lt;/a&gt;.&lt;/p&gt;
&lt;div id=&quot;__ss_6717611&quot;&gt; &lt;strong&gt;&lt;a href=&quot;http://www.slideshare.net/edelmanireland/edelman-trust-barometer-2011-ireland-6717611&quot; title=&quot;Edelman Trust Barometer 2011 Ireland&quot; target=&quot;_blank&quot;&gt;Edelman Trust Barometer 2011 Ireland&lt;/a&gt;&lt;/strong&gt; 
&lt;div&gt; View more &lt;a href=&quot;http://www.slideshare.net/&quot; target=&quot;_blank&quot;&gt;presentations&lt;/a&gt; from &lt;a href=&quot;http://www.slideshare.net/edelmanireland&quot; target=&quot;_blank&quot;&gt;Eoin Dowling&lt;/a&gt; &lt;/div&gt;
&lt;/div&gt;</content>
		<author>
			<name>Piaras Kelly</name>
			<uri>http://www.pkellypr.com/blog</uri>
		</author>
		<source>
			<title type="html">Piaras Kelly PR - Public Relations in Ireland</title>
			<subtitle type="html">Irish Communications Consultant - Be Noticed</subtitle>
			<link rel="self" href="http://www.pkellypr.com/blog/feed/"/>
			<id>http://www.pkellypr.com/blog/feed/</id>
			<updated>2012-01-26T09:31:03+00:00</updated>
		</source>
	</entry>

	<entry xml:lang="en">
		<title type="html">Suckville</title>
		<link href="http://xkcd.com/1008/"/>
		<id>http://xkcd.com/1008/</id>
		<updated>2012-01-25T05:00:00+00:00</updated>
		<content type="html">&lt;img src=&quot;http://imgs.xkcd.com/comics/suckville.png&quot; title=&quot;Suckville is considered by the Census Bureau to be part of the Detroit metropolitan statistical area, despite not being located anywhere near Detroit.&quot; alt=&quot;Suckville is considered by the Census Bureau to be part of the Detroit metropolitan statistical area, despite not being located anywhere near Detroit.&quot; /&gt;</content>
		<author>
			<name>xkcd</name>
			<uri>http://xkcd.com/</uri>
		</author>
		<source>
			<title type="html">xkcd.com</title>
			<subtitle type="html">xkcd.com: A webcomic of romance and math humor.</subtitle>
			<link rel="self" href="http://xkcd.com/rss.xml"/>
			<id>http://xkcd.com/rss.xml</id>
			<updated>2012-02-03T06:31:02+00:00</updated>
		</source>
	</entry>

	<entry>
		<title type="html">A summary of the 2011 bad bits</title>
		<link href="http://feedproxy.google.com/~r/RyanSherlocksBlog/~3/4y_GwBLDE6A/summary-of-2011-bad-bits.html"/>
		<id>tag:blogger.com,1999:blog-10459201.post-2173207488412495796</id>
		<updated>2012-01-23T11:58:01+00:00</updated>
		<content type="html">&lt;br /&gt;
&lt;div&gt;
&lt;span&gt;&lt;span&gt;&lt;span&gt;It's
always hard to write a summary when things didn't exactly go to plan.
My 2011 season, my first where I concentrated on road cycling, was a
real mixed bag. Sickness, health, national titles and missed targets
– a bit of everything.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;

&lt;span&gt;&lt;span&gt;Things
went well for me during the 2010/2011 winter. My job was busy but I
was able to consistently get good training in in decent weather with
enough recovery. I came into the end of February as strong as I had
ever been and as lean/light as was reasonably possible.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;
&lt;/div&gt;
&lt;div&gt;

&lt;span&gt;&lt;span&gt;My
season ahead looked great – I would start racing with Giant/Kenda
Pro Cycling (a UCI Continental team) in Asia at the start of March
with a Criterium in Singapore, then the 6 day Jelajah Malaysia
followed by the 10 day Tour de Taiwan – happy days.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;
&lt;/div&gt;
&lt;div&gt;

&lt;span&gt;&lt;span&gt;The
happy days were pretty short lived – the day before the start of
Jelajah Malaysia, the worst road crash I have had left me covered in
road rash and aching all over – exactly what you don't want the day
before you start a stage race with 200km+ per day in the saddle in
tropical heat/weather. I could hardly sleep at night, I stuck to the
sheets and on reflection after the stages, my power meter said I was
barely turning the pedals. Not so good.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
&lt;span&gt;&lt;span&gt;&lt;br /&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;table align=&quot;center&quot; cellpadding=&quot;0&quot; cellspacing=&quot;0&quot; class=&quot;tr-caption-container&quot;&gt;&lt;tbody&gt;
&lt;tr&gt;&lt;td&gt;&lt;a href=&quot;http://4.bp.blogspot.com/-iqY4SG_AW6k/Tx1J6S1_1-I/AAAAAAAAK0E/jRq4ebKgAvU/s1600/IMG_0479.JPG&quot;&gt;&lt;img border=&quot;0&quot; height=&quot;239&quot; src=&quot;http://4.bp.blogspot.com/-iqY4SG_AW6k/Tx1J6S1_1-I/AAAAAAAAK0E/jRq4ebKgAvU/s320/IMG_0479.JPG&quot; width=&quot;320&quot; /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class=&quot;tr-caption&quot;&gt;Ouch - and yeah, I was lean&lt;/td&gt;&lt;/tr&gt;
&lt;/tbody&gt;&lt;/table&gt;
&lt;div&gt;

&lt;span&gt;&lt;span&gt;With
a week between Jelajah and the Tour de Taiwan, I hoped most of my
wounds would heal and the legs would come back – it didn't happen
like that. I was fine on any of the mountain stages but the snap, the
extra 10%, was never there – it frustrated me – I didn't know
what was happening. I was as strong or stronger than a large part of
the peleton – but that wasn't what I trained for – I trained to
be faster than that.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;
&lt;/div&gt;
&lt;div&gt;

&lt;span&gt;&lt;span&gt;I
came home somewhat dejected from the experience and FOUR kilograms
heavier! What the hell happened to me?!? Asian buffet for breakfast,
lunch and dinner is something to be feared was amongst my take home
lessons – I have learnt from it and made adjustments.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;
&lt;/div&gt;
&lt;div&gt;

&lt;span&gt;&lt;span&gt;I
started racing at home and sometimes felt okay but most of the time
felt drained. I couldn't train as hard as usual, I couldn't race as
hard, and I felt I had to sleep in the middle of every day. Oh, and
work was still busy. My next port of call was a trip to the doctor
for full blood work and many many tests to investigate what was
happening. The result – well, my blood values where 20% below what
I would normally see – I was heavily anemic... Starts to explain
some things. I went on iron supplements, but months later there was
still no change – it was a very frustrating time. I couldn't race as
hard I wanted, I couldn't even train hard.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;
&lt;/div&gt;
&lt;div&gt;

&lt;span&gt;&lt;span&gt;Eventually,
my doctor decided that iron injections may help my situation (4
months of normal supplementation didn't do anything for me) – 3
weeks later, bing, blood values shot back up, even before I found the
results, I knew things were different – I felt healthier and was
able to train harder – the probable reason for my issues: a viral
infection picked up in Malaysia. Unfortunately, at this point I was
most of the way through the season and I was not as race fit as I should
be. A trip to Gran Canaria for 10 days of hard training and I
returned feeling much more like myself and finished off my season
strong winning a few races and retaining my MTB Marathon National
Championship.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;

&lt;br /&gt;
&lt;/div&gt;
&lt;div&gt;

&lt;span&gt;&lt;span&gt;A
lesson I learn't during the year was to really follow and trust my
instincts in relation to my health. I knew when I was strong, and I
knew when I was weak – I really should have gotten on top of my
health issues as soon as I started to feel weak and really focused on
fixing it rather than continuing at 70%. All the signs were there,
the power to heart rate ratio changed dramatically, poor recovery,
saddle sores, motivation issues. Was it over training? No – I
seriously doubt that, considering how quickly I recovered once the
iron issues were resolved (without taking a break from training) –
it wouldn't make sense.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
&lt;span&gt;&lt;span&gt;&lt;br /&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;table align=&quot;center&quot; cellpadding=&quot;0&quot; cellspacing=&quot;0&quot; class=&quot;tr-caption-container&quot;&gt;&lt;tbody&gt;
&lt;tr&gt;&lt;td&gt;&lt;a href=&quot;http://1.bp.blogspot.com/-NwVT7isyCrA/Tx1J9CZqUxI/AAAAAAAAK0M/YHY5JXNrOb8/s1600/IMG_2794.JPG&quot;&gt;&lt;img border=&quot;0&quot; height=&quot;320&quot; src=&quot;http://1.bp.blogspot.com/-NwVT7isyCrA/Tx1J9CZqUxI/AAAAAAAAK0M/YHY5JXNrOb8/s320/IMG_2794.JPG&quot; width=&quot;213&quot; /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class=&quot;tr-caption&quot;&gt;Defending my MTB Marathon Title&lt;/td&gt;&lt;/tr&gt;
&lt;/tbody&gt;&lt;/table&gt;
&lt;div&gt;
&lt;br /&gt;
&lt;/div&gt;
&lt;div&gt;

&lt;span&gt;&lt;span&gt;If
you have been following my blog over the last while, you'll know that
my season wasn't all bad, lots of great things happened (I won my
first stage race while still being 'sick') and there were parts that
I really enjoyed – it's just, I like to remain honest on the blog
and level out the good things with the bad. When things are going
well, it is easy to tap down a few words but to be more complete,
sometimes you have to write about the tough times.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;
&lt;/div&gt;
&lt;div&gt;

&lt;span&gt;&lt;span&gt;Next
up, a post on my preparation for 2012 (hint – things are going well
- I'm feeling good, lean and happy – but I still need a team!)&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div class=&quot;separator&quot;&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;br /&gt;
&lt;div class=&quot;separator&quot;&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;div&gt;
&lt;br /&gt;
&lt;/div&gt;&lt;div class=&quot;blogger-post-footer&quot;&gt;&lt;img width=&quot;1&quot; height=&quot;1&quot; src=&quot;https://blogger.googleusercontent.com/tracker/10459201-2173207488412495796?l=ryansherlock.blogspot.com&quot; alt=&quot;&quot; /&gt;&lt;/div&gt;</content>
		<author>
			<name>Ryan Sherlock</name>
			<email>noreply@blogger.com</email>
			<uri>http://ryansherlock.blogspot.com/</uri>
		</author>
		<source>
			<title type="html">Ryan Sherlock's Blog</title>
			<subtitle type="html">Racing, Cycling, Traveling and all that...</subtitle>
			<link rel="self" href="http://ryansherlock.blogspot.com/feeds/posts/default?alt=rss"/>
			<id>tag:blogger.com,1999:blog-10459201</id>
			<updated>2012-02-04T21:01:06+00:00</updated>
		</source>
	</entry>

	<entry xml:lang="en">
		<title type="html">Sustainable</title>
		<link href="http://xkcd.com/1007/"/>
		<id>http://xkcd.com/1007/</id>
		<updated>2012-01-23T05:00:00+00:00</updated>
		<content type="html">&lt;img src=&quot;http://imgs.xkcd.com/comics/sustainable.png&quot; title=&quot;Though 100 years is longer than a lot of our resources.&quot; alt=&quot;Though 100 years is longer than a lot of our resources.&quot; /&gt;</content>
		<author>
			<name>xkcd</name>
			<uri>http://xkcd.com/</uri>
		</author>
		<source>
			<title type="html">xkcd.com</title>
			<subtitle type="html">xkcd.com: A webcomic of romance and math humor.</subtitle>
			<link rel="self" href="http://xkcd.com/rss.xml"/>
			<id>http://xkcd.com/rss.xml</id>
			<updated>2012-02-03T06:31:02+00:00</updated>
		</source>
	</entry>

	<entry xml:lang="en">
		<title type="html">Flipping The Tables</title>
		<link href="http://www.pkellypr.com/blog/2012/01/flipping-the-tables/"/>
		<id>http://www.pkellypr.com/blog/?p=1349</id>
		<updated>2012-01-21T13:59:38+00:00</updated>
		<content type="html">&lt;p&gt;It&amp;#8217;s not uncommon to hear complaints from companies after a prerecorded television interview airs.  A company representative might be interviewed for up to an hour, but ultimately a couple of minutes airs and the rest of the footage ends up on the cutting room floor.  The ensuing accusation goes along the lines that footage that aired is not a fair reflection of the overall interview, with the producers picking and choosing segments to make the interviewee come out in the worst light.&lt;/p&gt;
&lt;p&gt;This is a similar complaint that the Ultimate Fighting Championship made after an ESPN feature on fighter pay aired recently.  The UFC took an interesting position when responding to the piece.  They had also recorded the full interview and retaliated by posting it online.  The move reflects the company&amp;#8217;s overall slick PR machine and leverages the UFC&amp;#8217;s huge online audience.&lt;/p&gt;
&lt;p&gt;I&amp;#8217;ve embedded the full video response below, but I&amp;#8217;ve also included a clip immediately underneath which shows how well prepared UFC CEO Lorenzo Fertitta was for the interview.  Fertitta flips the tables on the interviewer by pointing out how little some fighters on ESPN boxing bouts make, completely undermining their &amp;#8216;expose&amp;#8217; on fighter pay.&lt;/p&gt;
&lt;p&gt;Loreno Fertitta flips the tables on ESPN&lt;/p&gt;
&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Full UFC Response&lt;/p&gt;
&lt;p&gt;&lt;/p&gt;
&lt;p&gt;From an issues management perspective, the incident follows a trend of organizations using the Internet as an unfiltered platform to respond to negative coverage, without the restriction of column inches or the length of the show.&lt;/p&gt;
&lt;p&gt;Hats off to some slick PR by the UFC.&lt;/p&gt;</content>
		<author>
			<name>Piaras Kelly</name>
			<uri>http://www.pkellypr.com/blog</uri>
		</author>
		<source>
			<title type="html">Piaras Kelly PR - Public Relations in Ireland</title>
			<subtitle type="html">Irish Communications Consultant - Be Noticed</subtitle>
			<link rel="self" href="http://www.pkellypr.com/blog/feed/"/>
			<id>http://www.pkellypr.com/blog/feed/</id>
			<updated>2012-01-26T09:31:03+00:00</updated>
		</source>
	</entry>

	<entry xml:lang="en">
		<title type="html">Sloppier Than Fiction</title>
		<link href="http://xkcd.com/1006/"/>
		<id>http://xkcd.com/1006/</id>
		<updated>2012-01-20T05:00:00+00:00</updated>
		<content type="html">&lt;img src=&quot;http://imgs.xkcd.com/comics/sloppier_than_fiction.png&quot; title=&quot;Roger Ebert once called you directionless and unwatchable.&quot; alt=&quot;Roger Ebert once called you directionless and unwatchable.&quot; /&gt;</content>
		<author>
			<name>xkcd</name>
			<uri>http://xkcd.com/</uri>
		</author>
		<source>
			<title type="html">xkcd.com</title>
			<subtitle type="html">xkcd.com: A webcomic of romance and math humor.</subtitle>
			<link rel="self" href="http://xkcd.com/rss.xml"/>
			<id>http://xkcd.com/rss.xml</id>
			<updated>2012-02-03T06:31:02+00:00</updated>
		</source>
	</entry>

	<entry xml:lang="en">
		<title type="html">SOPA</title>
		<link href="http://xkcd.com/1005/"/>
		<id>http://xkcd.com/1005/</id>
		<updated>2012-01-18T05:00:00+00:00</updated>
		<content type="html">&lt;img src=&quot;http://imgs.xkcd.com/comics/sopa.png&quot; title=&quot;In protest of SOPA, I'm currently getting totally blacked out.&quot; alt=&quot;In protest of SOPA, I'm currently getting totally blacked out.&quot; /&gt;</content>
		<author>
			<name>xkcd</name>
			<uri>http://xkcd.com/</uri>
		</author>
		<source>
			<title type="html">xkcd.com</title>
			<subtitle type="html">xkcd.com: A webcomic of romance and math humor.</subtitle>
			<link rel="self" href="http://xkcd.com/rss.xml"/>
			<id>http://xkcd.com/rss.xml</id>
			<updated>2012-02-03T06:31:02+00:00</updated>
		</source>
	</entry>

	<entry xml:lang="en">
		<title type="html">Batman</title>
		<link href="http://xkcd.com/1004/"/>
		<id>http://xkcd.com/1004/</id>
		<updated>2012-01-16T05:00:00+00:00</updated>
		<content type="html">&lt;img src=&quot;http://imgs.xkcd.com/comics/batman.png&quot; title=&quot;I'm really worried Christopher Nolan will kill a man dressed like a bat in his next movie. (The man will be dressed like a bat, I mean. Christopher Nolan won't be, probably.)&quot; alt=&quot;I'm really worried Christopher Nolan will kill a man dressed like a bat in his next movie. (The man will be dressed like a bat, I mean. Christopher Nolan won't be, probably.)&quot; /&gt;</content>
		<author>
			<name>xkcd</name>
			<uri>http://xkcd.com/</uri>
		</author>
		<source>
			<title type="html">xkcd.com</title>
			<subtitle type="html">xkcd.com: A webcomic of romance and math humor.</subtitle>
			<link rel="self" href="http://xkcd.com/rss.xml"/>
			<id>http://xkcd.com/rss.xml</id>
			<updated>2012-02-03T06:31:02+00:00</updated>
		</source>
	</entry>

</feed>

